News

Under the gentle winter sun, where time moves in quiet harmony and every moment holds its value, Mr. Yang of Zhongnan Fireworks Group Co., Ltd. warmly received his long-admired guest, Mr. Tan Zhongchi, on 28 December 2024. Mr. Tan formerly served as Vice Chairman of the Hunan Provincial Committee of the Chinese People's Political Consultative Conference (CPPCC) and Chairman of the Hunan Federation of Literary and Art Circles.

Visit by Chairman Tan Zhongchi to Zhongnan Fireworks Group Headquarters

Chairman Tan Zhongchi and his delegation conducted an official inspection tour of the exhibition hall at Zhongnan Fireworks Group's headquarters. General Manager Li Junhui presented the company's product portfolio and operational overview.

The Group maintains an impressive corporate structure comprising:

• Two licensed fireworks manufacturing enterprises

• One trading company with direct export authorisation

• One nationally accredited high-tech enterprise

• One licensed large-scale pyrotechnic display company

• Designation as a Tier-1 fireworks manufacturer under Liuyang City's classification system

Core business operations encompass:

• Assembled fireworks

• Stage pyrotechnics

• Recreational fireworks

• Premium display shells

• Artistic pyrotechnic installations

The Group's flagship product lines - including "Zhongnan Fireworks", "Perennial Red", "Enchanting Liuyang River", and "Ace Series" - enjoy strong consumer recognition. Registered trademarks such as "Zhongnan Beauty" and "Zhongnan Style" have achieved international prominence.

With dozens of national patents in:

• Composite fireworks manufacturing

• Special effects pyrotechnic design
  the Group maintains robust intellectual property protections that underpin its sustainable growth strategy.

Business Development Report by Mr. Yang, General Manager of Zhongnan Fireworks Group Co., Ltd.

Mr. Yang of Zhongnan Fireworks Group Co., Ltd. presented the company’s development journey to Chairman Tan Zhongchi, highlighting its evolution from humble beginnings into a comprehensive fireworks manufacturing conglomerate. Over its 25-year history, the company has grown into an integrated enterprise encompassing R&D, production, supply, sales, and international trade of innovative pyrotechnic products, with annual revenues consistently exceeding RMB 200 million.

Mr. Yang expressed profound gratitude for Chairman Tan’s pivotal contributions to the fireworks industry during his tenure in Liuyang and Changsha. Key milestones included:

• Hosting the 1st Hunan International Fireworks Festival (1991) in Liuyang

• Spearheading Liuyang’s transformation into the "Fireworks Capital of the World"

• Elevating a local industry into a "small county, major economic force" success story

• Illuminating new prospects for regional economic development

As a firsthand witness to this progress, Mr. Yang noted that Zhongnan Fireworks Group now employs over 1,000 workers—a testament to both corporate growth and government policy support, which has been instrumental in driving industry expansion.

Chairman Tan’s Commendation
Chairman Tan Zhongchi applauded the Group’s current trajectory, recognizing its industry-leading standing in:

• Workforce morale and professionalism

• Corporate headquarters scale

• Product diversity and innovation

He particularly praised the company’s dedication to design excellence and packaging innovation in pyrotechnic products.

Chairman Tan Zhongchi's Strategic Guidance for Zhongnan Fireworks Group Development

Key Directives from Chairman Tan Zhongchi
Chairman Tan Zhongchi provided strategic guidance for Zhongnan Fireworks Group's future development, urging the company to proactively "expand globally" and capture broader market opportunities. He emphasized:

• The growing global demand for pyrotechnic products

• Strong regional policy support creating favorable conditions

• The need to deepen strategic collaboration with supply and marketing cooperatives

• Establishing closer partnerships to facilitate large-scale market expansion

Recognition of Leadership & Achievements
Chairman Tan:

• Commended Mr. Yang's entrepreneurial spirit in uniting family members to build the business through dedication and collective effort

• Applauded the Group's rapid growth and exceptional operational management

Delegation Members
The inspection was attended by:

• Mr. Luo Zhu, Director of Liuyang Municipal Archives

• Director of the Liuyang Municipal Party Committee's Party History Research Office